We are a footwear oriented
  design & branding
service platform.
From 0-1 brand launch,
product design and R&D,
to marketing strategy
We provide one-stop integrated solutions.
We also develop NEXCRAFT 4D technology co-creation platform
Supporting global brands &
designers to easily monetize
their ideas.
Now you don’t need to stay in
the comfort zone, and step
OUTWARD with us.

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Our Selected Cases

Here are some selected cases we've been served/collaborated.
WUDASHU
From 0 to 1: deep-dive into precise segments to build a new-gen benchmark brand in women's footwear domain.
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FUJI UNI
Spearheading the future of the bespoke footwear and apparel.
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Lancel
Rejuvenating a legacy brand: capturing China's next-gen market through social media strategic repositioning.
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Nine West
Reinventing a faded women's shoes brand into new chic.
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The Flow
Introducing disruptive functional design: redefining the landscape of running shoes.
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FUJI UNI
Spearheading the future of the bespoke footwear and apparel.
MORE
Lancel
Rejuvenating a legacy brand: capturing China's next-gen market through social media strategic repositioning.
MORE
Nine West
Reinventing a faded women's shoes brand into new chic.
MORE
The Flow
Introducing disruptive functional design: redefining the landscape of running shoes.
MORE
OGR
3D-printed innovation: fueling RMB 170M annual revenue from single blockbuster shoes.
MORE
Kate Spade
Mastering brand localization strategy: elevating fashion lifestyles for China's new-gen metropolitan women.
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Yifan Renxu Studio
We helped Chinese ceramic artist Yifan Renxu's brand Yifan Renxu Studio enter European art circle.
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NIO Blue Sky Lab
We provided footwear product planning and design services for Chinese electric car company NIO.
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Erno Laszlo
Helping the premium American skincare brand repositioning exclusively for the Chinese market.
MORE
OGR
3D-printed innovation: fueling RMB 170M annual revenue from single blockbuster shoes.
MORE
Kate Spade
Mastering brand localization strategy: elevating fashion lifestyles for China's new-gen metropolitan women.
MORE
Yifan Renxu Studio
We helped Chinese ceramic artist Yifan Renxu's brand Yifan Renxu Studio enter European art circle.
MORE
NIO Blue Sky Lab
We provided footwear product planning and design services for Chinese electric car company NIO.
MORE
Erno Laszlo
Helping the premium American skincare brand repositioning exclusively for the Chinese market.
MORE

Main Services

We divide our services into 5 major sections.
01.

Brand Strategic Operation

We can help you start your brand from 0 to 1, and contribute ideas to future development.
02.

Cross-Cultural Branding & Marketing

We help overseas brands enter China market, path to localized success; we also support Chinese brands expand into global market.
03.

Full-Cycle Footwear Design & Development

We integrate full cycle of footwear design services, all you need is here.
04.

NEXCRAFT 4D Technology Co-Create Platform

Our advanced footwear oriented 3D printing technology, transforming from skectch to the real deal.
05.

End-to-End Brand Campaign Execution

We can also help you plan and implement end-to-end brand campaigns.
We gather an international team of experienced and talented innovators and designers from all over the world. They can help you discover, define, and design professionally based on your demands.
Cooperative Innovators & Designers
50+
Brands/Clients Served
100+
China China

China

Michael Xu
Founder of Sino West Bridge
VIEW MORE >
China China

China

Peter Guo
Founder of Sino West Bridge
VIEW MORE >
Taiwan, China Taiwan, China

Taiwan, China

Yoyo Pan
Fashion Designer
VIEW MORE >
Italy Italy

Italy

Chiali Lin
Fashion Designer
VIEW MORE >
Germany Germany

Germany

Patty Tseng
Brand & Marketing Specialist
VIEW MORE >
Italy Italy

Italy

Andr Maritan
Footwear Designer
VIEW MORE >
Italy Italy

Italy

Peggy Chang
Maketing Strategist
VIEW MORE >
Italy Italy

Italy

Claudio Goretti
Footwear Designer
VIEW MORE >
France France

France

Romain Alex
Footwear Designer
VIEW MORE >
Taiwan, China Taiwan, China

Taiwan, China

Ken Yen
Footwear Designer
VIEW MORE >
China China

China

Allen Sun
Footwear Designer
VIEW MORE >
China China

China

PP Qin
Footwear Designer
VIEW MORE >

China

Michael Xu
Founder of Sino West Bridge
VIEW MORE >

China

Peter Guo
Founder of Sino West Bridge
VIEW MORE >

Taiwan, China

Yoyo Pan
Fashion Designer
VIEW MORE >

Italy

Chiali Lin
Fashion Designer
VIEW MORE >

Germany

Patty Tseng
Brand & Marketing Specialist
VIEW MORE >

Italy

Andr Maritan
Footwear Designer
VIEW MORE >

Italy

Peggy Chang
Maketing Strategist
VIEW MORE >

Italy

Claudio Goretti
Footwear Designer
VIEW MORE >

France

Romain Alex
Footwear Designer
VIEW MORE >

Taiwan, China

Ken Yen
Footwear Designer
VIEW MORE >

China

Allen Sun
Footwear Designer
VIEW MORE >

China

PP Qin
Footwear Designer
VIEW MORE >
We collaborate with the world leading high-performance outsole manufacturer VIBRAM® to enhance our NEXCRAFT 4D™ technology. You can unleash your creativity to a new level rely on our unparalleled NEXCRAFT 4D™ x VIBRAM® soles.
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